The shoot was inspired by Serge Lutens, a french photographer and cosmetic designer from the early 70s. We decided to pay homage to his work by creating our own images based off of some of his most popular photos, and latex was the perfect choice. Photographer Phillip Ritchie was able to secure a latex wardrobe from Vital Vein's 2013 line. He contacted me, asked me to come shoot and I flew down to Costa Mesa to his studio. He thought the photos would be an interesting twist to use me (a male), instead of a female as Serge Lutens used. Elise Immiti, the makeup artist, made the hat and we were ready to go.